In this age of digital media and social networking it's easy to overlook the tried-and-true methods of communication that have stood the test of time. One such method that continues to be a powerful tool for community engagement and business growth is advertising in our paper. Throughout my time as the advertiser for this paper I've seen first hand the difference between businesses that value advertising and those who don't. In our small town, where community ties run deep and word of mouth travels fast, investing in newspaper advertising can have a profound impact on both local businesses and residents alike.
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